Not fashion. Not trend. Ridgeflow™ is performance equipment—purpose-built, durable, and engineered for those who refuse to quit.
When you’re out on the trail, the last thing you should think about is your gear. Ridgeflow™ was born to solve the small distractions—the sweat in your eyes, the brim that folds once and never recovers—so you can stay focused on what matters most: the flow of your run.
This isn’t just another cap. It’s the start of something new: gear designed not for the masses, but for those who see perseverance as a way of life.
The Story Behind Ridgeflow™
LLRULE didn’t begin with Ridgeflow™. It began with a belief—that perseverance deserves to be built into everything we make.
In 2020, during my first year at Western Washington University, I was a music major when the pandemic hit. Overnight, everything changed. I pivoted to business, chasing a dream that had lived in me for years: to create something lasting.
I’ll never forget the Shopify notification when someone in Alaska bought one of my crewnecks. That single order wasn’t about profit. It was about proof—proof that persistence pays off. Proof that vision resonates when you refuse to quit.
LLRULE has been built through trial, missteps, and resilience. Ridgeflow™ is the result of that journey: a cap that doesn’t compromise, designed to support you when conditions push back.
Ridgeflow™ Features
Every feature has a purpose. Nothing extra, nothing wasted. Ridgeflow™ was engineered to strip away the noise so you can stay in rhythm:
- Moisture-Wicking Sweatband – Keeps sweat out of your eyes.
- Lightweight Ripstop Nylon – Breathable, quick-dry, and durable.
- Flexible EVA Brim – Folds, bends, and bounces back.
- Laser-Cut Ventilation – Airflow for endurance, mile after mile.
- UPF 30+ Protection – Reliable defense against the sun.
- Two Closure Options – Snapback or low-profile toggle. Fit is a choice, not a compromise.
- Weight & Fit – ~50g; adjustable 54–62 cm.
More Than a Cap
Ridgeflow™ isn’t about fashion—it’s about freedom. Freedom from distractions, from broken gear, from compromise. It carries the spirit of LLRULE: perseverance. Through the sweat, the climb, the setbacks—it reminds us that we are built to rise, again and again.
Join the Founders Circle
Ridgeflow™ launches on Kickstarter. With a fully refundable $5 deposit, you’ll secure your place in the Founders Circle and unlock:
- Early bird pricing at launch
- Kickstarter-exclusive colorway
- Behind-the-scenes updates direct from the founder
- Recognition as one of Ridgeflow’s first backers
This isn’t just a pre-order—it’s your invitation to walk with us from day one.
Ready to Join?
We’re not chasing trends. We’re building something lasting. If this resonates, we’d be honored to have you with us.
