When you hear the word “hat,” you might think of an accessory—something you throw on before you leave the house. Ridgeflow™ isn’t that. It’s the first expression of what we believe at LLRULE: that perseverance deserves equipment built to last.
The Ridgeflow Project began with a simple question: what would it take to create a cap that truly keeps pace with the people who push themselves? If you’ve run with sweat burning your eyes or hiked wishing your gear were tougher, you already know why Ridgeflow™ exists.
Ridgeflow™ is our answer—purpose-built, clean, durable. It’s engineered to disappear when you’re in motion so you can stay locked into your flow.
Why a Cap?
Small gear, big impact. A great cap travels with you through pre-dawn miles, steep climbs, and hot-weather sessions where focus matters most. Built right, it protects, cools, and quietly improves every step.
That’s what Ridgeflow™ is designed to do: eliminate distractions so you can focus on the work ahead.
The Culture That Shapes Us
LLRULE isn’t chasing the crowd. We’re building in a different lane—a culture of perseverance where results come from consistent effort, not shortcuts. I still remember our first order notification from Alaska: one person, one crewneck, proof that steady work compounds.
That moment set our DNA. We go hard and stay humble. We obsess over details and remain grounded in community. We share the journey, but we don’t compromise the destination. Ridgeflow™ carries that mindset into the world.
What Ridgeflow™ Is
Ridgeflow™ is performance equipment tuned for changing conditions. Lightweight, quick-dry, and breathable to keep you cool. A moisture-managing sweatband that stops sting before it starts. UPF 30+ for long, exposed efforts. A flexible brim that packs down and snaps back. Two closure styles so fit is a choice, not a compromise.
More Than a Product—A Project
We’re launching Ridgeflow™ on Kickstarter because we’re building openly—sketches, prototypes, setbacks, and breakthroughs included. This isn’t a pre-order funnel; it’s an invitation to join us at the edge of a new lane we’re creating.
The Founders Circle VIP is how you step in early: a fully refundable $5 deposit secures early-bird pricing, access to an exclusive Kickstarter colorway, direct updates from the founder, and recognition as one of Ridgeflow’s first backers.
Join the Founders Circle
Step into the first wave of Ridgeflow™ and be ready when we launch.
Where We’re Headed
Ridgeflow™ is the first marker in a wider expanse we’re charting: a focused ecosystem of performance essentials—jackets, shorts, layers, and accessories—built on the same principles. Solve real problems. Strip out noise. Make gear you trust when the day asks more of you.
We’re not competing for attention in crowded water—we’re shaping our own. If the ethos resonates, we’d be honored to have you alongside as we move.
If this aligns with how you move, start with Ridgeflow™.
